Lead generation is the real game changer and will likely determine your success at the show. So how do you maximise the effectiveness of your [...]
Episode 12: Engaging with visitors
David Stewart2020-03-24T22:54:28+00:00This episode looks at how effective tactics are for long term gain. This episode looks at how best to customise your stand to suit your target [...]
Episode 11: On- stand experience
David Stewart2020-03-24T22:53:32+00:00This episode sets out to enlighten you about the three main types of visitors and help you determine who's worth the investment of your valuable [...]
Episode 10: Market the experience
David Stewart2020-03-24T22:52:38+00:00This episode focuses on creating experiences to reel in the visitors, covering everything from stand experience to scheduling demos, to free food and drink give [...]
Episode 9: Organising and managing your exhibition stand staff
David Stewart2020-03-24T23:39:14+00:00Who should you send to the show? This episode covers key areas to consider when organising and managing your exhibition stand staff and will help [...]
Episode 8b: Maximising your exhibition space with digital sponsorship
David Stewart2020-03-24T22:50:40+00:00Episode 8a: Maximising your exhibition presence with printed sponsorship
David Stewart2020-03-24T22:49:54+00:00Episode 7: Pre-marketing your exhibition activity
David Stewart2020-03-24T22:48:25+00:00Shout about your presence! Yes, creating a buzz to drive visitors to your stand before the show seems logical but you'd be surprised at the [...]
Episode 6: Getting your exhibition stand right
David Stewart2020-03-24T22:43:29+00:00In this episode we'll be exploring the best ways to maximise your stand's potential with a focus on; selecting your stand builder, thinking about a [...]